Honest comparison

RoofLeads Pro vs HailTrace

A great map still isn't a lead list.

HailTrace is a genuinely good product — meteorologist-built hail maps trusted by thousands of contractors. If your operation runs on canvassing crews and you want the best storm swath data to point them at, it earns its subscription. The gap is what happens after the map: you still have to figure out which houses are worth knocking, who owns them, and how to reach them. That gap is exactly what RoofLeads Pro fills — and why some roofers run both.

Their model: Storm-mapping SaaS — meteorologist-verified hail swath maps and canvassing tools for your crews.

HailTraceRoofLeads Pro
What you getHail swath maps + canvassing toolsScored, contact-attached lead list (map included)
Which house to knockYour guess within the swath0–100 score per home: roof age, severity, material, value
Owner contactNot included — you skip-trace separatelyName, phone, email pre-loaded, DNC-screened
ExclusivityNone — every subscriber sees the same mapsOne roofer per city, never resold
Insurance intelligenceNoneReadiness signal + ~1-year claim-window tracking
OutreachNone — knock or build your ownOne-click + bulk from your own Gmail/Twilio, compliant
Pricing~$300–$500/mo, flat$399–$2,598/mo flat by city size
Best forCanvassing-crew operationsOwner-operators working a ranked list

Where HailTrace wins

Map depth and forecasting

Meteorologists on staff, forecast products, and multi-state swath history. As a pure weather tool, it's the category leader.

Big canvassing teams

If you field six knockers a day across multiple metros, HailTrace's crew tools are built for exactly that motion.

Nationwide today

Coverage everywhere, now. Our instant-claim inventory is Colorado; other states deploy on demand.

Where RoofLeads Pro wins

The map-to-lead gap

The 2003 roof and the 2018 roof sit on the same swath-colored street. The map can't tell them apart; the score can — before you drive there.

Contact and compliance built in

HailTrace users skip-trace and cold-call on their own legal risk. Our leads come with DNC-screened contact, TCPA quiet hours, and an audit log.

Exclusivity

Every HailTrace subscriber in your metro sees the same storm. Your RoofLeads territory is yours alone — verifiably.

Which should you use?

Choose HailTrace if…

You run canvassing crews at scale, want the deepest weather data available, and handle skip-tracing and compliance in-house.

Choose RoofLeads Pro if…

You want the list, not homework — scored homes, owner contact, claim-window urgency, and outreach, exclusive to you. (Plenty of shops run both: HailTrace for weather depth, RoofLeads for the leads.)

The whole landscape

Every alternative lead source, side by side.

Angi / HomeAdvisor"Exclusive" Lead AgenciesHailTrace / Hail ReconReworked.ai (Betty)RoofLeads Pro
Truly exclusive territory~
Storm-verified, time-triggered~
Pre-scored damage likelihood
Homeowner contact pre-loaded~
Satellite imagery per lead
Multi-storm exposure history~
DNC scrub on every contactn/a~
Outreach from your Gmail
Flat monthly — no per-lead
14-day free trial~
Monthly cost at volume
$16K+
$80–$200/lead, shared
$3K–$10K
$2,997+ retainer + per-lead
$300–$500
map only — no leads
$2K–$5K
$1.79/opportunity × volume
$399–$2,598
flat — unlimited leads

Common questions

Does RoofLeads Pro replace HailTrace?

For most owner-operators, yes — storm verification, affected-home identification, scoring, and contact are all built in. Large canvassing operations sometimes keep HailTrace for its forecasting depth and run RoofLeads Pro for the scored, exclusive lead list.

Is HailTrace's storm data better than yours?

HailTrace's meteorologist-built swath maps are excellent — arguably the best pure weather product. We use official NOAA/NWS records, which are what insurance adjusters reference. The difference isn't the storm data; it's that we turn it into a scored, contact-attached, exclusive lead list.

Why is RoofLeads Pro worth more than a hail map subscription?

A $300–$500 map still leaves you to identify homes, skip-trace owners, screen DNC, and canvass blind — in time and services, usually more than the price gap. The territory fee covers the whole chain from storm to compliant outreach, exclusively.

More comparisons: vs Angi · vs HomeAdvisor · vs Reworked.ai · or the long-form tool comparison and the full FAQ.

Judge it against your own city.

The 14-day trial loads your actual territory's scored leads — run it next to HailTrace and compare close rates yourself.

14-day free trial · card on file, never charged before day 15 · cancel anytime